Get it right and sport has the power to change everything, not just what happens on the pitch.
The current crises gripping western democracies have shown the ruling class to be brazenly ignorant of the realities facing their people.
David Cameron’s much-maligned pet project is being revived in all but name as community activists lead the way in their localities.
Will Tom Hardy’s portrayal of alien anti-hero Venom add gravitas to the superhero genre, or has he already outgrown the part?
As the animated canine caper shows, embracing the fantastical doesn’t require the same leap of faith it once did.